Affiliate Marketers make a lot of money. Not all of you, but a lot of you do. If you have made a lot of money in Affiliate Marketing, chances are you have had to tread the line between what is ethical / fair / moral, and what is not. It always turns out that the campaigns that make the most money are the ones that take the consumer right to the edge of what they are willing to pay for / sign up for / get involved with.

First let me say there is nothing wrong with this. Good marketing is the same as good salesmanship, and it takes a good salesman to make somebody get out of their own way and take action. But there are plenty of those that routinely cross over the line, and it is these people that worry me.

The reason that Affiliate Marketing works is because advertisers are willing to pay for what you have to offer.  They want real customers, real leads, and real results. When bad affiliates scam offers or send fraud leads, they are not just ripping off the advertiser, they are also doing a disservice to their fellow affiliates. Yes, I know, advertisers do shady things too, but the ones that do go out of business sooner or later, because what goes around comes around.

I guess what I’m trying to say is this: If you aren’t careful what you promote and how you promote it, you could set things in motion that will make it much harder for you (and everyone else) to make money online. It doesn’t have to be that way, and if you focus on doing real marketing, and not scamming people into things they don’t want to do, we can all continue to see the increases every year that our industry has enjoyed since its inception.

Don’t get me wrong. I’m not saying don’t be creative. I’m not saying you can’t ride that line and market on the edge. Just avoid outright deceiving people or spending your time thinking about how to cheat the system. There is plenty of money to be made in this industry legitimately. There are millionaires being made on a monthly basis. Just make sure that you are truly an Affiliate Marketer and not an Affiliate Scammer.