Case Study: Those who Do and those who Do Not
September 3, 2010 – 9:20 am | No Comment

I’m a statistics chick, which is ironic because I suck at math. But I think to be really successful with affiliate marketing; you have to understand the nuances of the offers and how they work …

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Searching for a demographic? Look in the mirror

Submitted by LC on July 21, 2010 – 2:59 pmNo Comment
Searching for a demographic? Look in the mirror

Finding niches within demographics is key when it comes to uncovering profitable traffic sources.

While you sit and try to guess what single moms in their 30’s are searching for and would click on, you are missing your most valuable marketing segment.

Fill in the blank:

What is YOUR gender:

What is YOUR age range:

What are YOUR interests:

What are YOUR favorite sites:

What would YOU click on:

Done and done. I’m sure if you look at your online habits and what catches your eye, you will find niches to market in.

Once you are done building a campaign around YOU, use the same set of questions on someone you know.

Find someone in another age group, different gender and other interests and hobbies.

By looking to yourself, you take a huge guess out of your target demographics. After all you are already know the answers when you are the target market.

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